Future of Multiplex Cinema Area in Gwalior

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03.09.2019-140 views -Future of Multiplex Cinema

 Future of Multiplex Cinema Hall in Gwalior Essay


A study



With reference to

PRECIOUS METAL Cinema, Salasar Mall,

Metropolis Center


Aseem Shukla

(M. B. A Section first year)

The NIS School, Gwalior.


We would like to thank our mentors Mister. Rohit Mathur

and Dr . George Jones for stimulating us to

undertake this kind of study and helping all of us to prepare

set of questions. We specifically thank towards the College

Managing for their entire hearted support to carry

out this project. We all also thank the Salasar Mall

managing for their credited permission and sort support

intended for allowing all of us to take responses. We are also grateful

to the respondents with no whose reactions this project

would not had been possible.


* Acceptance

* Business Summary

* Introduction

2. Objectives

5. Research technique

* Graphic representation of data

* Studies and Evaluation

* Appendix

Executive Synopsis:

This study is all about to understand the customers' perception towards multiplexes and also to forecast the continuing future of multiplexes in ‘B' level city like Gwalior.

The study reveals the future of the multiplexes in Gwalior is incredibly bright and since there is abrupt increase in the per household income which in turn led to the increase in standard of living of the natives. Now the metropolitan traditions has started intruding in the metropolis and people happen to be in the condition to spend even more. The spurt in the country wide standard of living from the people has resulted in some very drastic changes in the current scenario.

This study is definitely carried out with the aid of questionnaire which discloses the extravagant replies of the participants towards the multiplexes. We acknowledged the potential respondents on various places just like educational acadamies, malls and various shopping outlets to obtain their responses. As per the info collected we found that every respondents everyone should be open the tradition of multiplexes in the city. The people are extremely happy to have the pleasant experience of watching the films in multiplexes which they up to now used to get simply in metropolitans but now within their homeland. The truth is quite obvious with the kind of data we certainly have gathered through this analyze which is pointed out later.


What is multiplex?

A multiplex is a movie theatre complex with three or more screens. The greatest of these complexes are sometimes called a megaplex. In India, the mushrooming of multiplexes since the mid-90s has changed the dynamics of the Indian Film Industry. Production costs have become recovered in days, not months and viewers include really caught on to the strategy. There have been worries over large ticket prices and the tendency has predominantly been restricted to the larger cities, but Of india cinema restaurants like PVR (Priya Village Roadshow) Inox and CineMax are slowly but surely changing the rules of exhibit in the planet's largest film industry.


Gwalior is a city in Madhya Pradesh in India. It has a human population of more than 16 lakh (1, six-hundred, 000). The Gwalior city area is the 46th many populated region in the country. Gwalior occupies an organized location inside the Gird region of North India, as well as the city and its particular fortress have got served as the center of several of North India's ancient kingdoms. At present also it is strategic site is marked by the existence of key air base at Maharajpura. Gwalior is the administrative headquarters of Gwalior district and Gwalior division.

The concept of multiplex is very fresh in the city. The very first multiplex of the metropolis is approved to Precious metal Cinema in Salasar Mall. Though a big chunk with the natives have got...